Minnesota Environmental Fund
Minnesota Environmental Fund (MEF) approached Next Day in 2020 for a website redesign that would update their look and feel and attract a broader base of donors. This became one of the first projects I managed and art directed. I started with revitalizing their branding. Taking inspiration from their mission and vision, I created an updated brand identity of fonts, colors and logos.
I collaborated with colleagues to find the best theme for the new site, then designed and developed the rest of the site, resulting in a modern, fresh website that reflected the organization’s values and simplified the donation process.
At the site launch, I designed a graphics package that would drive donors to visit the updated site.
Roles: Project Management, Art Director, Graphic Designer, Web Design and Development